Welcome to the Coghlan blog

Going global – expanding your online business – part 1
Although it’s mid February, you’ve still got almost all of 2019 ahead of you. So you’re probably still pretty fired up on making your dream of world domination happen this year. No, really! What if going global is your dream this year? Technology, yes,...
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Recovering abandoned carts
1 Strategy = countless rewards With Australian online business burgeoning over the past few years, more and more entrepreneurs are feeling the triumphs of a successful business – and the stings. And there’s no greater sting in the e-commerce industry’s...
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Cryptocurrency; What online retailers need to know
Unless you’ve spent the last few years living under a rock, you’ve undoubtedly heard the words cryptocurrency, blockchain and Bitcoin in financial and trade news. Even if you don’t have a developed understanding of the concept, it’s almost impossible to...
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Warning: E-tail fraud on the rise
What you need to be on the look out for We all want to believe the best of people, especially our customers. After all, they want something you’re selling. You have a relationship and it feels like they should be someone you’d like. Unfortunately, that isn’t always...
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Keeping up with…yourself Pt 2
Achieving scale for your business – Part 2 Last blog, we started a look at what it takes to achieve scale for your business in 2019 because chances are your business is quite different today from when you originally set things up. And sometimes, you need...
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Keeping up with…yourself
Reevaluating the business processes you need to achieve scale When you first start out in business, you hit the ground running. Make the product/design the service, find your market, connect the dots by whatever means necessary. You follow your carefully...
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3 Ways To Win Back Abandoned Cart Sales
It’s not over ‘til it’s over The abandoned cart sits like a silver medal at the Olympics; only without the fame or recognition. So close, but so, so far from what you wanted. The good news is, you have something that the customer wants. So where did things go wrong?...
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Australian Online Consumer Trends – Part 2
Variety stores, online marketplaces and payment options As you may read in our last blog, the world of online retail can be heavily influenced by your sales calendar and the latest in tech trends, but that’s just the tip of the iceberg when it comes to...
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Australian Online Consumer Trends – Part 1
Sales Events and Mobile Purchases What’s trending in mid-2018 in E-commerce? 'By 2020, one in ten purchases will be made online,' claims Australia Post's most recent 2018 Online Shopping Industry Report. The current year has already seen online market sell...
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Jingle Bells, Preparation Sells
3 ways preparation will help your e-store thrive this Xmas Traditional retail stores might be packed to the brim on December 23rd, but online stores are empty. Christmas comes early for e-stores, and it’s absolutely time to get into gear for one of the...
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