Welcome to the Coghlan blog

Running an online business during Covid-19

Running an online business during Covid-19

Don’t know about you, but it feels a little like we’ve entered an alternate universe recently. Much of Australia and all of New Zealand are in lock down, with even tougher measures being called for. Industries that were thriving only a couple of weeks/months ago –...

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Shipping as business strategy

Shipping as business strategy

Have you really thought about yours? Has Australia’s love of online shopping peaked yet? Not according to the experts with more around 50% of those of us over 14 years of age, purchasing something in any given month. And if the predictions of global ecommerce sales...

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Ecommerce strategy – how to keep up and get ahead

Ecommerce strategy – how to keep up and get ahead

Recently we’ve been looking at trends you’ll need to ensure you’re actioning in your business now. But today we thought we’d look a little further afield – say to 2023 to see what you might need to start thinking about now so you can keep ahead of the ecommerce game....

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Voice search – 5 SEO strategies you can use

Voice search – 5 SEO strategies you can use

Voice search – It’s one of the key trends for 2020 that we wrote about in our last blog post.  And despite the possibility of having your private conversations listened to by the Siris, Alexas and Googles of the world, your customers wanting to use voice search on...

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More e-commerce trends for 2020

More e-commerce trends for 2020

It’s that time of the year, when everyone is thinking about the freshness of the year ahead. But it’s also possibly one of the only times when we get to look at our business more holistically, rather than being stuck in the doing of running our business everyday. So...

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7 e-commerce trends for 2020

7 e-commerce trends for 2020

It’s very nearly Christmas which means that either you’re in the middle of the biggest season of your year, you’re prepping up for the post-seasonal sales (biggest season of your year) or you’re just plain too tired from the huge year that’s just coming to a close and...

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E-commerce tips from an Aussie success story

E-commerce tips from an Aussie success story

Right now, Redsbaby is kind of a ‘Big Deal’ in the pram market - they’re also a great Aussie, e-commerce success story. Even before having twins of their own, Megan and Brett Redelman were aware of a glaring gap in the Australian market for quality, affordable prams...

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Why now is the time to delegate your 3PL

Why now is the time to delegate your 3PL

It’s nearly Christmas. You know when you need a break. Your body tells you, your mind tells you, it’s very likely your friend and family have been telling you at least once a day. It’s only natural for someone who’s been working as hard as you have to get your...

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Three e-commerce website problems to fix asap

Three e-commerce website problems to fix asap

To survive in business, you always have to be learning, you know that. You keep on top of the latest market trends. You look out for new useful tech. You read informative blogs. You’re doing all the right things! Except where you’re not. Even the most astute...

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