Welcome to the Coghlan blog
Voice Marketing – what you need to know
Why you should be For those who are not familiar with this, voice technology has evolved from becoming a source of fun and entertainment to becoming a household staple, with Alexa, Google, or Siri, those ever-so-helpful virtual assistants that help in getting...
Growing your community to grow your business
The grass will always be greener on the other side if you don’t water your lawn from time to time Growth! It’s important. As an ecommerce business owner, you’re probably busy hunting for growth in new unconquered markets and the trendiest places to snatch up new...
Online businesses – the new focuses for 2020
Safe, convenient, and quick customer experience Calling COVID a curveball is like calling an earthquake loud – it doesn’t do it justice. 2020 has thus far been a year of twists and turns unlike any in recent history. However, just like every major event that...
What if… new year, better ecommerce businesses
Ecommerce businesses – how to conduct an EOFY review. 4 questions to ask yourself about your business and some costs you might now have thought about yet.
Pandemic ecommerce insights
Ecommerce insights from the pandemic to help you manage uncertainty If there’s one thing that we’ve all had to manage over the past couple of months, it’s been uncertainty. Uncertainty around questions such as; how long would lockdown last; would the impact of the...
What ebusiness owners need to be across
What’s changed in a post-pandemic world Last blog post we talked about the directions you might consider taking to drive sales in a post-pandemic world. Today though, we thought we’d talk about some of the changes we’ve noticed, talked or read about during lockdown....
Hidden assets – are you making the most of your data
Hidden assets - are you making the most of your data Not sure about you, but it seems like that for most business owners, the last few months have been about surviving and getting through lockdown in any way one could - preferably with a business still intact. But now...
Post crisis future – what’s your plan?
So according to the PM’s recent announcement, we’re officially on the way back from Covid-19. Of course each state and territory is going about the way back in a slightly different fashion including the speed at which they’re ‘reopening’. But that gives rise to the...
What’s next in post crisis ecommerce?
Little luxuries For the last month or so, everyone’s been talking about ‘the new normal’ in terms of what happens when we come out the other side of the Corona pandemic. But given the speed and intensity with which the pandemic gripped the world, we wondered if basing...
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