So Covid – it’s been a bit of a wild ride. But if you’re like many ecommerce businesses, both Australian and globally, you’ve probably seen a level of growth you weren’t expecting (and probably wouldn’t have expected this year in your wildest dreams). So how do...
Post Purchase Experience Part one of this blog talked about the ways that you can create an impressive customer experience through the unboxing process or a personalised note from you the founder thanking customers for their purchase. Once the customer has made their...
In an earlier blog post, Y-women – mapping demographics & drivers of desire you’ll see how Gen Y women are right at the forefront of online shopping. Research recently conducted on “Why Millennial Women Buy” showed that the top factor driving millennial purchase...
What does it take for you to give the best online brand experience to your customers? As an online business with your digital first point of contact, you have to satisfy three key customer factors with each interaction before someone will purchase from you. Three...
